AI Branding:
Digital Branding,
Digital Marketing &
Digital Communication
With artificial intelligence, brand management becomes more measurable, consistent and creative.
I support you in further developing your branding, marketing, and communication with AI – clear, consistent, and brand-compliant.
Digital Branding
Goal
A strong brand identity in the age of artificial intelligence.
Together, we develop a brand strategy that preserves your values while leveraging new AI opportunities – for clear positioning and a distinctive profile.
Sequence
We analyze your existing brand framework, define personality, tone, and visual styles, and examine how AI tools can support your brand work—from naming to design.
Format
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Strategy workshop (1 day)
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Brand audit with recommendations for action
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Accompanying advice or coaching
Result
A brand-consistent, future-proof brand identity with clear language, consistent appearance, and structured AI-supported workflows.
Digital Marketing
Goal
Use AI efficiently for marketing processes – from idea generation to implementation.
You will learn how generative AI accelerates content workflows, personalizes campaigns, and supports data-driven communication.
Sequence
We analyze your marketing activities, identify AI potential (e.g., ChatGPT, Midjourney, Runway), and integrate them into your content and campaign planning.
This includes prompt strategies, automation, and quality control for brand-compliant content.
Format
-
Workshop or consultation (½–1 day)
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Team training with practical examples
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Optional follow-up coaching
Result
An efficient, AI-powered marketing process with clear workflows, measurable results, and more room for creativity.
Digital Communication
Goal
Consistent, human communication with AI support.
You will learn how to use AI to refine your communication style, texts, and media contributions without losing authenticity.
Sequence
We develop your communication guidelines, create AI prompts for text and media production, and train your writing and storytelling routines.
Particular focus is placed on corporate voice, comprehensibility and ethical standards.
Format
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Communication training (½–1 day)
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Individual or team coaching
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Text or content review
Result
A unified, trusted line of communication made more efficient and precise by AI – in line with your brand voice.
FAQ
AI branding covers three areas:
Digital branding for a strong brand identity that leverages AI tools without diluting values – from naming to design.
Digital Marketing for efficiently integrating AI into content workflows, campaign planning, and personalization with tools like ChatGPT, Midjourney, and Runway.
Digital communication for consistent, authentic communication with AI support for text and media production while maintaining the corporate voice.
All three areas aim for measurable, brand-consistent results.
The process starts with a brand framework analysis : We examine your existing brand framework, define personality, tone and visual styles.
We then identify AI potential in your marketing and communications activities and develop brand-compliant workflows with structured prompts, automation, and quality controls.
The result: AI-powered processes that preserve your brand identity while increasing efficiency, consistency, and creativity.
The formats are flexible:
Strategy workshops (½ to 1 day) for intensive brand audits with recommendations for action.
Team training with practical examples for the collaborative development of AI workflows.
Individual or team coaching for accompanying advice, content reviews or text optimization.
Follow-up sessions for continuous development.
All formats can be conducted online or on-site and are individually tailored to your company's situation.
Prices vary depending on format, scope and complexity.
The following guidelines apply to AI workshops, AI courses and consulting:
Hourly rate CHF 180
Half day from CHF 1,200
Full day from CHF 2,000
Commission-based content production (image, video or text):
CHF 180 per hour or as a clearly defined project fee.
Please contact me for an individual offer – I will create an offer tailored to your needs.